Advanced Digital Marketing | CareersHub Bangladesh

Advanced Digital Marketing

Category
Courses
Instructor
CareersHub
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Course Description

Becoming a digital marketer is a journey -So Let us be your guide and give you a framework to help you organize and plan your approach as Digital Marketing is the platform for all. The demand for digital marketing is growing day by day. Top companies are approaching digital marketing trends and a successful business is not possible without a proper digital strategy. Be it your own business planning or as a freelancer, the demand is still higher. The course is designed to help you better understand the career and focus on the marketplaces. Besides, to earn money online, work with self-branding, become an entrepreneur it is very much important to focus on any business ideas. And we are here to make you one brand. We are here to discuss brands and to provide with innovative trends of digital marketing for efficient techniques. Get the chance now and rank faster than anyone.

Digital marketing allows you to reach people where they spend their time—on the web and in their social media newsfeeds, Google search results, and YouTube video streams. Effective digital marketing cuts through the information overload and reaches your target audience. Learn how to optimize for clickthrough rates and conversions, brand awareness, and more.

LEARNING OUTCOMES:

  •  You will learn how to use dozens of proven digital marketing strategies
  •  You will improve your brand identity and grow your brand’s audience
  • You will learn social media marketing using all of the most popular social media platforms to grow your business
  • You will grow your email list, website traffic, subscriber count, and social media following
  • You will see tangible results by taking action throughout the entire course
  • You will increase conversions and sales with real-world techniques
  • You will Make Money as an Affiliate Marketer
  • Land a High-Paying Job in Digital Marketing

HIGHLIGHTS:

  • Comparison of Traditional and Digital Marketing
  • Statistics of Digital Marketing & Benefits of Digital marketing
  • Latest Digital marketing trends & Digital marketing platforms
  • Digital Marketing strategy for websites & Career opportunities in digital marketing
  • The student will be instructed on the fundamentals of Effective branding as a freelancer
  • Creating an effective 100% complete profile on Freelance Marketplaces
  • How to communicate with the client and how to bid and win jobs
  • How to manage projects and receive high ratings

COURSE PREREQUISITE:

  • No prior marketing knowledge required
  • You should be ready to take action and see real results!

WHO THIS COURSE IS FOR:

  • Entrepreneurs, business owners, bloggers, YouTubers, social media fans
  • Website owners who want to increase web traffic, conversions, and sales
  • Business owners who want to use digital marketing (social media, content marketing, YouTube, and many other strategies) to grow their business
  • Anyone wanting to do your own marketing – and not waste money

CERTIFICATION:

After completing the course students will become an expert Digital Marketer. They will become certified in social media marketing, search engine marketing, YouTube marketing, SEO, and affiliate marketing.

Curriculums

  • Introduction to Digital Marketing
    Lesson
    2 Hours
  • What is Digital Marketing
    Lesson
  • What is OFFLINE Marketing
    Lesson
  • What is ONLINE Digital Marketing
    Lesson
  • Road map to learn digital marketing
    Lesson
  • Anatomy of search Engine
    Lesson
  • Google’s Search Algorithm and Ranking System
    Lesson
  • Facebook Algorithm
    Lesson
  • Keyword research & Backlink
    Lesson
  • Design of the website, Competitor Analysis & On Page Optimization
    Lesson
  • Search Engine Common SEO Mistakes
    Lesson
  • What is landing page, Title Tag
    Lesson
  • What is Google adsense, adword, analytics
    Lesson
  • Google blog search
    Lesson
  • What is Facebook Marketing
    Lesson
  • How to create Facebook Profiles and Pages
    Lesson
  • How to Create Shop in Facebook
    Lesson
  • Facebook Page Custom URL
    Lesson
  • Facebook Organic v/s Paid
    Lesson
  • Defining Facebook Ad Objective
    Lesson
  • Performance Matrix for Facebook campaign
    Lesson
  • Facebook Ad Structure
    Lesson
  • Facebook Business Manager
    Lesson
  • People, Pages and Roles
    Lesson
  • Ad Accounts Configurations
    Lesson
  • Email Targeting on Facebook
    Lesson
  • CTA(Call to action) on Page
    Lesson
  • Basic Understanding Adwords
    Lesson
  • Pricing Models on different ad on Google
    Lesson
  • Creating Ad Campaigns
    Lesson
  • Keyword Planning
    Lesson
  • Whats is PPC, CPM, CPA
    Lesson
  • Bidding Strategy on Location
    Lesson
  • Email Re-Marketing Strategy
    Lesson
  • YouTube Video Promotion
    Lesson
  • LinkedIN -The hub of B2B Networking
    Lesson
  • Creating LinkedIn Account
    Lesson
  • Updating Contact Information and Links
    Lesson
  • Designing Profile and Summary
    Lesson
  • Twitter Marketing for Brand Awareness
    Lesson
  • Triggers in Email using 4Ps
    Lesson
  • Sequence of Email Triggers
    Lesson
  • Email Software and Tools
    Lesson
  • Planning Email Campaign
    Lesson
  • What are Web Analytics
    Lesson
  • Integrating with Website
    Lesson
  • Analytics Reporting
    Lesson
  • Audience Segmentation
    Lesson
  • Fiverr Marketplace Details
    Lesson
  • Upwork Marketplace Details
    Lesson
  • Bidding Techniques and Tips
    Lesson
  • Get Certification
    Lesson

About Instructor

  • CareersHub